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World Cup 2014

 

England Reach (Social) World Cup Semi Final

Thu 17th Jul 2014 | World Cup 2014

England would have reached the World Cup semi-finals in Brazil and the tournament would have been won by Mexico if the competition was based on social media audiences, according to programmatic...

#allin wins hashtag World Cup

Mon 14th Jul 2014 | World Cup 2014

adidas was celebrating double World Cup success after its #allin campaign was tweeted over one million times throughout tournament. As well as being the kit manufacturer of winners Germany, research...

One Billion Fans Get Social With FIFA World Cup

Mon 14th Jul 2014 | World Cup 2014

Brazil 2014 has proved to be a social, mobile #WorldCup as more than a billion fans were able to #joinin across FIFA’s official digital platforms. Attendance in the Global Stadium exceeded one...

Müller or Messi in Maracana

Sat 12th Jul 2014 | World Cup 2014

Sunday’s game at the Maracana will see one of the great World Cup rivalries resurrected as Germany play Argentina for a record third time in the final. Each countries most recent title came at...

The Global Conversation About #WorldCup

Fri 11th Jul 2014 | World Cup 2014

As the #WorldCup final approaches, football fans across the globe are picking sides with #GER or #ARG . To get a sense of what to expect from fans come Sunday, we took a look at Twitter data to...

Brazil to Bounce Back or Holland on a High?

Fri 11th Jul 2014 | World Cup 2014

The third place play-off is a chance for the teams to right the wrongs of their semi-final defeats and restore some national pride. Brazil will be looking to put their embarrassing 7-1 defeat to...

Rodríguez, Benzema, Müller & Messi Top World Cup Power Rankings

Fri 11th Jul 2014 | World Cup 2014

With hopes of an epic World Cup final on Sunday between Argentina and Germany in Rio, to decide who the best team in world football is right now, it’s Colombia’s James Rodriguez who can...

Powerful Germans to crush unconvincing Argentinians in 2014 FIFA World Cup Final

Thu 10th Jul 2014 | World Cup 2014

Experts at Cambridge University Press have analysed and assessed millions of words relating to the 2014 FIFA World Cup™ in Brazil to find words frequently used to describe each of the 32...

Whelan gives up World Cup accreditation

Thu 10th Jul 2014 | World Cup 2014

The English executive who was arrested as part of a World Cup ticket touting investigation has given up his accreditation for the tournament. Ray Whelan, a director of MATCH Services which provides...

The True Cost Of Football Sticker Albums

Thu 10th Jul 2014 | World Cup 2014

With the World Cup Final this weekend, thousands of children across Europe are racing to finish their Brazil 2014 sticker books. But they, and their parents, are unlikely to realise that, because of...

Messy or Messiah?

Wed 9th Jul 2014 | World Cup 2014

The first semi-final broke all kinds of records; it was the first time Brazil had been beaten at home since 1975 and was the worst defeat in their footballing history. Ironically no one has scored...

Do You Remember the First Time?

Tue 8th Jul 2014 | World Cup 2014

The semi-finals kick off tonight with pre-tournament favourites Brazil taking on Germany for only the second time in World Cup history. The last was Brazil’s victory over them in the 2002 final...

Women Say World Cup’s Big Players Are An Advertising Turn Off

Tue 8th Jul 2014 | World Cup 2014

38% of women in Britain are planning to watch the World Cup final, but it seems most brands have forgotten that these women will be watching and are aiming their ads squarely at male viewers. A study...

OLBG’s Betting Tips App Kicking Goals at World Cup 2014

Thu 3rd Jul 2014 | World Cup 2014

England‘s players may have already left Brazil and returned home following a dismal campaign but don’t allow that to dampen your enthusiasm for the what has been a remarkable tournament so...

Ambush Marketing Peaks During World Cup

Thu 3rd Jul 2014 | World Cup 2014

Official sponsors of this year’s FIFA World Cup should expect more intense incidents of ambush marketing during the competition, according to experts from the Centre for the International...

FIFPro Suggests Suarez In Need Of Rehabilitation

Fri 27th Jun 2014 | World Cup 2014

FIFPro have released a statement regarding Luis Suarez’s four month ban handed to him by FIFA after being found guilty of biting Italian Giorgio Chiellini. It read: Having reviewed the full...

Attendance In FIFA’s Global Stadium Reaches 230 Million

Fri 27th Jun 2014 | World Cup 2014

Brazil 2014 is proving to be a social, mobile #WorldCup as millions of fans #joinin across FIFA’s official digital platforms. Attendance in the Global Stadium reached 230 million users by the...

Luis Suarez Handed Four Month Ban

Thu 26th Jun 2014 | World Cup 2014

Luis Suarez has been banned for nine international matches and given a four month suspension from all ‘football related activity’ after being found guilty of biting Italian defender...

Record-breaking Downloads for FIFA's Official World Cup App

Wed 25th Jun 2014 | World Cup 2014

The official 2014 FIFA World Cup app is now the biggest sports event app worldwide, after last night's Cameroon-Brazil game pushed the total number of downloads to over 18 million for the period 1-23...

2014 FIFA World Cup™ already a great success for adidas

Tue 24th Jun 2014 | World Cup 2014

adidas reports successful results so far after the first twelve days of the 2014 FIFA World Cup™. At a football media event in Herzogenaurach today, Herbert Hainer, adidas Group CEO, commented:...

FIFA To Offset World Cup Carbon Footprint

Tue 24th Jun 2014 | World Cup 2014

FIFA have announced the portfolio of carbon offsetting projects in Brazil that have been selected to reduce the footprint of the 2014 FIFA World Cup™. FIFA and the Local Organising Committee...

Continents Clash in Group A and B Climax

Mon 23rd Jun 2014 | World Cup 2014

The final round of group matches commence today with the top spots in the table still to be settled for groups A and B. With five continents represented in these matches, it really is a global battle...

Azzurri, Les Bleus, and Bicolor v Tricolor

Fri 20th Jun 2014 | World Cup 2014

Groups D and E complete their second round of games today, with qualification and elimination on the cards for more than one team. Airton Risk , a division of Paddy Power PLC look at some of the facts...

FIFPro Calls For Concussion Investigation

Fri 20th Jun 2014 | World Cup 2014

FIFPro is calling on FIFA to conduct a thorough investigation into its own competition concussion protocol which failed to protect Uruguayan footballer Alvaro Pereira during the World Cup match...

A Suarez Soiree, Drogba’s Dogma, Grief for Greece?

Thu 19th Jun 2014 | World Cup 2014

Will England fail to progress from the group stages for the first time in 56 years? Can Colombia or Ivory Coast cement their place in the second round? Will the grief continue for Greece? Airton Risk...

World Cup Scoring Knacks and Bouncing Backs

Wed 18th Jun 2014 | World Cup 2014

Airton Risk previews Spain v Chile, Australia v Netherlands and Cameroon v Croatia The second round of group matches are underway and the teams will now have one eye on qualification or an early exit....

Germany Most Valuable Team At World Cup

Thu 12th Jun 2014 | World Cup 2014

Based on insurable value, Germany has the most expensive team competing in the 2014 FIFA World Cup. Lloyd’s has today released research with the Centre for Economics and Business Research (Cebr)...

Mexico Breaks Brazilian Hearts In World Social Final

Thu 12th Jun 2014 | World Cup 2014

The world’s premier footballing event in Brazil would be won by Mexico if the competition was based on social media audiences, according to programmatic advertising experts, RadiumOne UK. In...

Sofa & TV Still Favourite With Football Fans

Thu 12th Jun 2014 | World Cup 2014

The nation is set to go football crazy once again and a new study reveals the way most fans will watch matches at the World Cup remains as traditional as England losing on penalties. With the biggest...

World Cup Live Streaming Reduces Workplace 'Illness'

Thu 12th Jun 2014 | World Cup 2014

As anticipation builds for the start of the World Cup in Brazil later today, a new study has found that allowing staff to stream live games while at work can help British businesses overcome the rise...

John Barnes To Keep London’s Commuters In World Cup Loop

Thu 12th Jun 2014 | World Cup 2014

England legend John Barnes has launched a partnership between Transport for London (TfL) and global football website ESPNFC to bring live football updates to London's commuters this summer. The...

Manchester United’s World Cup Squad

Tue 10th Jun 2014 | World Cup 2014

Despite a tough season, Manchester United shares the title with Bayern Munich as the clubs with the most player representation at this year’s World Cup. According to research released by the...

Brazil Tops World Cup Analytics Ratings

Tue 3rd Jun 2014 | World Cup 2014

It may come as no surprise that Brazil are tournament favourites but the scientists at Bloomberg Sports (BSports), have confirmed what we already knew. Using scientifically-calculated ratings for...

Adidas Unveil Official FIFA World Cup Ball

Wed 4th Dec 2013 | World Cup 2014

adidas today unveiled brazuca, the official 2014 FIFA World Cup Brazil™ match ball with a spectacular 3D light projection launch event held at the iconic Parque Lage in Rio de Janeiro. brazuca...