Clydesdale Bank to end SPL sponsorship deal
Thu 17th Nov 2011 | Football Sponsorship
The Scottish Premier League and the Clydesdale Bank have announced their title sponsorship will come to a close at the end of season 2012/13. The Clydesdale Bank has been the title sponsor of the league since 2007.
Neil Doncaster, Chief Executive of the SPL, said: “The SPL and Clydesdale Bank have enjoyed an extremely successful partnership and the relationship has gone from strength to strength over the years. I would like to thank the Clydesdale Bank for their support and commitment to Scottish football and look forward to working alongside the Clydesdale Bank to ensure the final 18 months of the partnership continue that great success.
“Work also now begins on seeking a new title sponsor for the foremost sporting competition in Scotland from 2013/14. The Scottish Premier League has consistently demonstrated that it provides terrific value to its sponsors. I am sure that success will be important in the work we now undertake.”
Steve Reid, Retail Director of the Clydesdale Bank, said: “It has been a privilege to support Scottish football over what will be a six-year period. As well as supporting our national sport, we entered into the sponsorship to raise awareness of our brand and it is fair to say we will have achieved more than we could have hoped for.
“However, we believe that at the end of our current deal in 2013 the time will be right to hand the partnership over and, in making the announcement now, we are giving the SPL 18 months in which to find the league’s next sponsor.
“We remain firmly committed to the remaining period of the sponsorship and look forward to working with the SPL throughout this time.”
 |
 |
 |
---------------------------------------------------------------------------------------------------
SUBSCRIBE TO THE F.C. BUSINESS RSS FEED
If you have any football business related news stories you’d like to share then please contact us – agourley@fcbusiness.co.uk or ryan@fcbusiness.co.uk
Google
Yahoo
Live
del.icio
DiggRelated Articles
Audi sets Chelsea on the road to Champions League glory
Mon 21st May 2012 | Football Sponsorship
Chelsea received a commercial boost ahead of its UEFA Champions League triumph on Saturday after agreeing a three-year sponsorship deal with Audi. The deal, announced on Friday, sees the German...
AirAsia Renew Sponsorhip Deal With QPR
Fri 18th May 2012 | Football Sponsorship
Queens Park Rangers Football Club announced today that AirAsia have signed a new contract as an Official Playing Kit Sponsor and Main Club Partner. AirAsia initially announced that the airline will be...
AFC Bournemouth Reveal New Shirt Sponsor
Thu 17th May 2012 | Football Sponsorship
AFC Bournemouth have announced a new three year shirt sponsorship deal which will begin on 1 st July. Energy Consulting Group will be the shirt sponsor for the 2012/13 season, as well as the following...
Leeds United Sponsor Extends Deal
Thu 26th Apr 2012 | Football Sponsorship
Leeds United’s main sponsor, Enterprise Insurance have extended their sponsorship agreement for a further two years until the end of the 2013/14 season. Speaking of the news CEO Shaun Harvey,...
