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Sports CRM Summit 2012

Man Utd to freeze ticket prices for 2010/11

Thu 25th Mar 2010 | Money & Finance

Manchester United have confirmed they are freezing season ticket prices next season.

The Glazer family, who have attracted much criticism over the size of price rises since their controversial takeover in 2005 and had claimed there would be further increases despite the ongoing worldwide economic problems.

However, the club have announced prices will be pegged next term, which will come as a welcome relief to supporters.

The move means admission on matchdays will continue to cost £27 to £49, with season tickets ranging from £513 to £931.

Although they continue to attract huge numbers of supporters, United are finding it harder to fill Old Trafford, and the possibility of a further reduction in gates if prices went up probably played a part in the club's thinking.

If fans can purchase tickets on an individual basis, demand for season tickets - which still include the derided automatic cup scheme for Europe and the FA Cup - are likely to reduce.

There has also been a call by Red Knights' agitator Keith Harris for a boycott of season tickets, which the promise that supporters taking direct action would get their tickets back should his group be successful in their takeover plans.

Tensions between the Glazers and supporters have not been higher since the takeover first went through five years ago.

Anger over the size of club's debts have led to a highly visible 'green and gold' campaign, with many in the stands wearing the colours of the Newton Heath side who were United's predecessor.

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